Here we are — two faces, one brand, and a whole lot of passion. It’s time to introduce ourselves, so you know who’s behind this journey. On the right, rocking the orange head, is Miel — the alchemist and entrepreneur. On the left, the funny play bunny Xander, the waterfall of creative ideas and the ambience maker. Together, we’re the founders of Persuit, and we couldn’t be more excited to share this brand with you. After countless brainstorming sessions, creative bursts, and trial and error, we’ve transformed our vision into something tangible — something you can wear and experience.

So, what makes Persuit more than just another clothing brand? It’s the heart behind it. We have a clear vision and mission to share with the world through our clothing and designs: The driving force and the central element is that we want people to feel good in the clothes that they are wearing and that these clothes help them embrace themselves with joy and without shame, so they can be happy. Because we believe that fashion doesn’t end with trends, it starts with self-expression.

We can’t wait to take this adventure with you. The future is bright — let’s chase it together. 💪